February 23, 2021
Most businesses have now realised that a more diverse workforce produces better results. There are countless studies on the effectiveness of diversifying your workforce. Ultimately it isn’t about gender diversity, cultural diversity, sexual orientation or any other group of people; instead, the evidence shows that diversity of thought creates better outcomes. The Australian government has a division that deals specifically with gender equality – WGEA (Women’s Gender Equality Agency), which collects information from Australian businesses with >100 employees. Suppose you want to become a WGEA ‘Employer of Choice’. In that case, you not only have to demonstrate what efforts you are making to ensure gender equality and, therefore, gender diversity across your business, but you also have to demonstrate what efforts your partners and suppliers are making. So there are guidelines about what efforts need to be in place to be recognised. So, for example, we all know that certain job families have a drought of females – network engineering. But equally, there are other job families where males are outnumbered – typically marketing, for example. Gender diversity seems to get the lion’s share of diversity attention partly because it is easier to approach; however, all types of diversity can benefit your business, as I have witnessed from working in a pro-diversity business HR department. So if you want your overall figures to stack up, I’m sure you can borrow some stats from one job family for another but are you achieving anything beyond meeting criteria? To approach this situation involves every link in the chain and none more than the hiring manager. From my experience, there are only three types of hiring managers in the conversation of diversity. 1 – The advocate . (Circa 5-10% of hiring managers) This manager understands why diversity is essential. From the time resumes are coming through to the final round of interviews, they want diversity to have the best chance throughout the process. They may hire someone that doesn’t answer their team’s diversity targets, but they gave it a good go and eventually hired the best fit. These guys [gender neutral, of course] get it. They can see the bigger picture and that the team, culture, diversity of thought etc., all play an equal part in their team’s success. 2 – The non-believer . (Again circa 5-10% of hiring managers) This manager couldn’t care less about diversity and pays lip service to the diversity agenda, but deep down, they do not believe in diverse teams’ power and think it’s a load of old tosh. If you look at these persons hiring history, you can most likely see they are not bought into the idea. 3 – The hijacked manager (80-90% of managers) This manager understands why diversity is important, and at the beginning of the process, they are committed. Still, as they go through the process, they compare profiles focusing primarily on skills and how they meet their deliverables. Unfortunately, this group of managers has their diversity lens fogged by ‘specialist’ recruiters whose ordinary function is to find the best skills available for the budget. This isn’t the recruiter’s fault because that’s their job nine times out of 10; however, its value is lost without understanding why diversity is important. By the time the manager is getting through the later stage interviews, the vision of diversity they had at the start has been superseded by focusing on meeting deliverables. This isn’t to say that other managers aren’t focused on delivery, nor say that only project-focused managers fall into this category. Still, this group of managers start with good diversity intentions, and the focus on deliverables takes over. This is common in a world where most organisations allocate their budgets to investment priorities (portfolios). What can we do about this? Several things can and should be done about this, which include, Working with a supplier who understands the value of diversity. A top-down and bottom-up approach to diversity where senior management is very clear about their diversity objectives and the recruitment function driving the agenda. Help managers understand why diversity is vital to their business beyond a “look at our diversity figures” standpoint. Identify what you are looking for in each hire from diversity. Use a recruiter who can assess the qualities of a candidate that contribute to the diversity requirement. Get shortlists simultaneously and regroup with the hiring manager to remind everyone what this hire requires when reviewing the resumes. If you would like to learn more about any of the information above, don’t hesitate to get in touch with us at hello@pluspeople.com.au, and we’ll get back to you for a chat.